The Q4 2024 findings provide an updated overview of the optical industry based on consumer trends.
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Shining a Spotlight on Fit and Comfort GB+ Style: Flattering Recent research from The Vision Council found that 93% of adults consider comfort and fit important...
Simplicity and memorability are the keys to this ‘First Class’ branding effort.
The benefits of wearing multifocal contact lenses to slow myopia continue even after the lenses are no longer used.
National Patient Advocacy Organization Prevent Blindness to use significant gift to invest in long-term strategic growth and expansion of its eye health efforts.
45 million Americans wear contact lenses and 80% of them agree that contacts make them feel more like themselves, are you offering them the latest and...
Including letting go of 2024 and declaring better resolutions for 2025.
Study unveils five major trends impacting consumers in the coming year.
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