Inbox

Letters From Our Readers for May

Thank you to you too!

Published

3 weeks ago

July 26, 2019

INVISION Staff Invision August 2019 Issue

Thank you, thank you, thank you! For giving me and other ECPs the ability to voice our thoughts and share our opinions with thousands of your readers! — William Chancellor, Eye Can See Eyewear, Mcdonough, GA
The latest issue of INVISION is fabulous and inspirational, as always. The magazine has traveled a few hundred miles in order for me to read the articles as quickly as possible! Always great content, thank you for your great work. — Deb Jaeger, Eye Center Of The Dakotas, Bismarck, ND
I’ve been a little MIA in the Brain Squad but there’s a good reason. Things are moving quicker than expected and it looks like our 10-year plan just jumped to a 6-month plan! — Josh Bladh, Dr. Bladh Od, Diamond Bar, CA
Best read in the optical industry. Fail Big article was very well done. — Texas L. Smith, Od, Dr. Texas L. Smith & Associates, Citrus Heights, CA
Keep up the good work. The personal stories and real life down to earth encounters give me pause. — Bob Mcbeath, Edina Eye, Edina, MN
Waiting on some new and exciting contact lenses. Hope to have the new B&L Ultra Toric Multifocal soon, which will be the first really new lens in the past few years. — Kenneth D. Boltz, Od, Dublin, OH
I really liked that Color test. I had the whole office trying it! — Rigo Lopez, Gilman & Vorster Optometry, Indio, CA

Editor’s Note: In our June 7, 2019 email bulletin, we shared a Color Test less than 1% of the population can ace. Sign up for INVISION’s Daily Bulletin — invisionmag.com/bulletin — to never miss a thing.

Get Ready for Back to School With Kids by Safilo

The 2019 Kids by Safilo collection is enriched with new, playful color stories featuring fun and original graphics and translucent fronts which are combined with solid temples and enlivened by bright, colorful patterns. The collection is designed with a medical-scientific approach to better meet the needs of children up to eight years of age. The collection was developed in collaboration with SIOP (Italian Society of Pediatric Ophthalmology) and is in compliance with the design guidelines of WSPOS (World Society of Pediatric Ophthalmology and Strabismus).

Inbox

Inbox: Letters From Our Readers for April

…on the ‘Failure’ issue

Published

3 months ago

May 28, 2019

INVISION Staff

I loved that the most recent issue was dedicated to failure. Proof that taking a leap and failing is always better than not taking a risk. — Cynthia Sayers, OD, Eyeshop Optical Center, Lewis Center, OH
Love the articles, all fun to read and something to learn from each one. Thanks for all you do for the optical/optometric industry to keep the info fun and relevant at the same time! — Deb Jaeger, Eye Center of the Dakotas, Bismarck, ND
Failure is the way to realize your success. If you haven’t been at the bottom you’re not sure when you make it to the top! — Jennifer Leuzzi, Mill Creek Optical, Dansville, NY
I always enjoy the covers. Bethany Cassar, Complete Eye Health, Holland, MI
We’ve been working on our cash office and it’s been a crazy busy season there. I’ve got to catch up on surveys and the recent editions. Thanks for keeping the ball rolling…you guys continue to impress! — Blake Hutto, OD, Family Vision Care, Alma, GA
Mom and pop stores have a difficult time competing with chain stores and the internet, but there are still some of us that pride ourselves on great customer service which separates us from the others. — Becki Martin, Harrington Vision Center II, Florence, SC
I’ve worked in two polar opposite offices. One had 100+ appointments scheduled online per month, the other had “appointment requests” that the front desk had to call back to say weren’t available. I wonder why more offices don’t see the value in online scheduling? It’s so many less hours tied up on the phone! Carissa Dunphy. — Lake Stevens Vision Clinic, Lake Stevens, WA

Inbox

Inbox: Letters From Our Readers for March

“Happy to be back!”

Published

4 months ago

April 25, 2019

INVISION Staff

It’s been a hot minute since I’ve had time to sit down and participate in Brain Squad again. Moving a business and joining a doctor’s practice has been exciting and exhausting. Happy to be back! — Sherry Berry, Ardmore Eye Care, Ardmore, PA
Thank you. — Heather Harrington, Elevated Eyecare, Denver, CO
I am looking forward to reading the ‘Fail Big’ issue. I always say, “Go hard or go home.” — Vlad Cordero, Focus Eye Care, Hackensack, NJ
You guys are grreeeaaaat!! — Rigo Lopez, Gilman & Vorster Optometry, Indio, CA
Love your magazine! I look forward to getting it in the mail every month and I save all my issues! Mine, mine, all mine! — Susan Frein, Ames Eye Care, Ankeny, IA
This is the only magazine I read cover to cover and am excited when I receive it. — Adam Ramsey, Od, Iconic Eye Care, Palm Beach Gardens, FL
Best magazine in the optical industry. The day it comes in I read it cover to cover. Such clever ideas from these optical gurus. — Texas L. Smith, Od, Dr. Texas L. Smith & Associates, Citrus Heights, CA
Love your layout. I find something useful each time I page through. — Bob Mcbeath, Edina Eye, Edina, MN

Inbox

Inbox: Letters From Our Readers for February

“Articles all hit home!”

Published

5 months ago

April 2, 2019

INVISION Staff

There was one article that hit home…. actually, they all hit home! Keep it up! — Mark Perry, OD, Vision Health Institute, Orlando, FL
I love the magazine so much. We look forward to getting it every month. I know not everyone has made the transition, but I would love to see more of an emphasis on independent eyewear brands. — Leah Johnson, Central Texas Eye Center, San Marcos, TX
There’s so much information in this magazine that I have three of them on my desk still waiting for me to page through and juice every great idea out of! — Caitlin Wicka, San Juan Eye Center, Montrose, CO
Always a good day when INVISION Magazine arrives in the mail. What a great read. Keep up the good work. — Texas L. Smith, OD, Dr. Texas L. Smith & Associates, Citrus Heights, CA
Appreciated the article on keeping staff motivated. I think we get so caught up in the routine that we lose sight of making sure everyone feels they have the tools they need to get the job done. — Cynthia Sayers, OD, Eyeshop Optical Center, Lewis Center, OH
Love the features about new and different opticals/offices. Great to get new ideas from others without re-inventing the wheel. — Kenneth D. Boltz, OD, Dublin, OH
Me and my staff look forward to these articles each month. We get two copies delivered and they fight over who is gonna read it first. Keep up the great work. — Adam Ramsey, OD, Iconic Eye Care, Palm Beach Gardens, FL
Love the monthly schedules! It’s a great refresher for what we know we should be doing. — Bob Mcbeath, Edina Eye, Edina, MN