Letters From Our Readers for September

• Owning an independent eyecare practice requires our small business to be nimble, and adjust to changing conditions. INVISION gives me ideas to implement from experts that are in the trenches! — Maury Kessler, OD, Eyecare Plus Scottsdale, Scottsdale, AZ
• The 90 Days feature really inspired me. I have the habit of rushing to finish out the year and focus my goal setting for the next year. The article reminded me that we have 30/60/90 days to align our goals and focus on finishing strong for 2019. Goal setting with my team for the last quarter has also organically sparked some great ideas by my staff for 2020! — Angie Patteson, OD, Sunset Eye Care, PC, Johnson City, TN
• As an independent optician, I am enjoying that this publication is keeping me up to date on an industry that is constantly changing. I am looking forward to seeing more positive changes in the future for the independent eyecare professional. — Robin Morrison, Optical Options, Ft. Myers, FL
• I learn or see something new every month thanks to INVISION magazine. Whether it’s product-related, business-related, or marketing-related, it’s always great information. Is it bad that I have a notebook just to write down all of the info? — Ashley Henriott, Eyewear Unlimited, Niceville, FL
  Editor’s Note: Absolutely not Ashley! Perhaps we should reward Brain Squad members with INVISION branded notebooks just to write down all the ideas they love?

Correction: In the November/December 2019 issue’s Better Vision Artificial Vision Aids story on page 30 we accidentally swapped the pictures of the Ocutrex Vision Technologies Oculens AR Wear headset and the Ocutech VES Falcon autofocus bioptic telescope. We regret the error.