Connect with us

Headlines

LVMH Plans Sweeping E-Commerce Site

mm

Published

on

It will launch in May.

Luxury conglomerate LVMH Moët Hennessy Louis Vuitton is planning a broad-based e-commerce site, the Financial Times reports.

The site is slated to launch in May. It will be called Le Bon Marché, which is the name of a department store that LVMH owns in France.

The site will sell all of LVMH’s brands plus those of other luxury-goods companies, according to the Financial Times.

Business of Fashion reports: “It is unclear if the new online iteration of Le Bon Marché will operate on a wholesale or marketplace model, although wholesale is the likely avenue.”

Among LVMH’s eyewear brands are Givenchy, Celine and Louis Vuitton.

The new e-commerce effort will put LVMH in competition with sites such as Farfetch, Net-A-Porter and Matchesfashion.com.

Advertisement

It was announced in February that LVMH and Marcolin were forming a joint venture for design and manufacturing.

Read more at the Financial Times (subscription required).

SPONSORED VIDEO

Explore New Crizal® Sapphire™ HR lenses on Leonardo

Did you know there’s an online course on the new Crizal Sapphire HR lenses available now on Leonardo? With best-in-class learning content, including a wide range of ABO certified CE courses, Leonardo can take your practice’s optical knowledge to the next level. Visit leonardo.essilorluxottica.com today to learn about new Crizal Sapphire HR and take advantage of the 3-month free trial of this innovative online learning platform brought to you by EssilorLuxottica.

Promoted Headlines

Advertisement

Advertisement

Subscribe

INVISIONMAG.COM
BULLETINS

Get the most important news and business ideas for eyecare professionals every weekday from INVISION.

Advertisement

Advertisement

Most Popular