(PRESS RELEASE) LONGARONE/MILAN — Marcolin, a worldwide leading group in eyewear, and Abercrombie & Fitch Co., a global, digitally led, omnichannel specialty retailer of apparel and accessories, announced they have signed an exclusive licensing agreement. This partnership covers the design, production, and distribution of Abercrombie, abercrombie kids and Hollister brand eyewear, including sunglasses and optical frames.
The partnership represents a perfect union between Marcolin’s expertise in creating lifestyle eyewear and Abercrombie & Fitch Co.’s unique style, bringing to life eyewear collections that reflect the bold and sophisticated spirit of its global brands.
“With the strength of our brands, we’re excited about category expansion, and we couldn’t be more thrilled for our partnership with Marcolin. As an industry leader in eyewear, Marcolin will offer high-quality product to new and existing customers, supporting our long-term growth ambitions,” said Fran Horowitz, chief executive officer, Abercrombie & Fitch Co.
“We’re very pleased to welcome Abercrombie & Fitch Co. into our portfolio. This new Partnership will support our growth strengthening our presence in the lifestyle segment for younger Customers, in line with our long-term strategy,” added Fabrizio Curci, Marcolin Group CEO & general manager.
The A&F Co. SS25 eyewear collections – the first to be produced by Marcolin – will be presented in early 2025 and to then become available worldwide by distribution through a network of selected stores.
