Connect with us

Press Releases

Max Mara Eyewear Enters the Marcolin Group Portfolio

The partnership has a five-year duration starting from November 1, 2020.

mm

Published

on

(PRESS RELEASE) LONGARONE, BELLUNO — Marcolin Group announces the signing of a licensing agreement for the design, production and worldwide distribution of Max Mara sunglasses and eyeglasses.

The partnership has a five-year duration starting from November 1, 2020 and follows the 2019 agreements for the eyewear of Sportmax and MAX&Co.

Podcast: Talking with the Finest, Hippest of Them All About Why There are No Ball Point Pens in Her Shop
INVISION Podcast

Podcast: Talking with the Finest, Hippest of Them All About Why There are No Ball Point Pens in Her Shop

Licensed or Not, Member or Not, the Opticians Association of America is Here for You [Podcast]
INVISION Podcast

Licensed or Not, Member or Not, the Opticians Association of America is Here for You [Podcast]

Drs. Adam Ramsey and Darryl Glover Talk About Fostering Relationships Between Black ECPs and the Industry at Large
INVISION Podcast

Drs. Adam Ramsey and Darryl Glover Talk About Fostering Relationships Between Black ECPs and the Industry at Large

Synonymous with style and quality, Max Mara is the expression of the constant search for perfection and balance between material elements, form and color.

The first eyewear collection created by Marcolin Group will be unveiled and worn at the Max Mara fashion show in Milan on Thursday, 24 September 2020.

Geometric shapes, a harmonious dialogue between materials, and chromatic combinations of soft nuances distinguish the brand’s frames.

Matteo Blandi, Marcolin Group marketing director, affirmed: “The entry of the Max Mara brand in the Marcolin Group portfolio enriches our product offering addressed to womenswear market. Max Mara is an Italian luxury brand synonymous of excellence internationally recognized. We are proud to contribute to further advance and strengthen the brand’s positioning and image for the eyewear category”.

Advertisement

Ian Griffiths, Max Mara creative director, declared: “Max Mara has always been committed to women, to make them feel at their best, to make them shine in every occasion, through constant research for the highest quality. The secret of quality is to consider every single technical feature as an essential element of the creative process. The new partnership with Marcolin Group will contribute to ensure the highest quality and design standards for the Max Mara eyewear”.

The Max Mara eyewear collections will be available starting next year at Max Mara boutiques, on www.maxmara.com website, in department stores, on qualified e-commerce platforms and at select opticians.

Advertisement

SPONSORED VIDEO

SPONSORED BY SHAMIR

Shamir Glacier PLUS™UV

Utilizing the most advanced technologies, Shamir Glacier PLUS™ UV ensures you receive the most enhanced performance from your lenses.

Promoted Headlines

Advertisement

Advertisement

Subscribe


BULLETINS

Get the most important news and business ideas for eyecare professionals every weekday from INVISION.

Advertisement

Most Popular