For the Men
Atlant introduces Unbound Presence, a collection embracing quiet confidence, individuality, and authentic expression. Crafted for men who effortlessly balance urban and natural worlds, the collection is comprised of three lines designed to represent different aspects of character: the lightweight Horizon for movement, Zenith which embodies strength, and Odyssey, which merges elegance with adventure.
atlanteyewear.com
Price upon request
Americana
American Optical, the iconic brand behind JFK’s sunglasses and the first shades on the moon, relaunches six heritage-inspired styles. The new ophthalmic and sun collection combines timeless silhouettes, vintage detailing, and premium materials, including handcrafted Italian acetate, precious-metal plating, and new lens colors.
europaeye.com
Price upon request
Ageless
Lifestyle icon Martha Stewart debuts her chic new eyewear collection for Spring/Summer 2025, with bold shapes and colorways appealing to an age diverse clientele. True to form, the collection features handmade laminations, sophisticated color gradients, and Stewart’s signature “M” logo.
colorsinoptics.com
$165
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Luxurious Details
Sospiri celebrates opulence with four distinctive new styles for Spring 2025, each handmade in Italy from Mazzucchelli acetate and adorned with thousands of Swarovski crystals. Bold retro-inspired sunglasses and ophthalmic styles include features like luminous crystals, laser detailing, and an exclusive special edition sunglass with lavish gold laser-work limited to 50 pieces.
otticaveneta.com
Price upon request
Call It a Comeback
This year is all about iconic designs of the past — reimagined in a super clean and minimalist aesthetic. For 2025, ic! Berlin introduces Clean Retro, an iconic combination of long ovals with wide temples, styles that first appeared in Italy during the ’60s and made a comeback in the ’90s with sleek updates to the classic oval silhouette with precise cutouts and technical refinement.
my.marcolin.com
Price upon request
Refined Eccentricity
Cartier brings the spirit of its iconic Clash de Cartier jewelry to eyewear in a bold SS25 debut. Frames feature innovative rimless drill-mounted designs, highlighting the Maison’s signature picot and square studs. Four distinctive styles in ophthalmic and chic gold mirrored sun lenses marry Cartier’s timeless elegance with avant-garde precision.
kering.com
Price upon request
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Globetrotter
Set against the exotic backdrop of Marrakech, Eyewear by David Beckham’s SS25 collection offers an infusion of modern masculine profiles through a classic refined lens featuring the wing-inspired Talisman detail, laser-engraved DB monogram sun lenses, and an elegant palette of black, Havana, and a new marble-effect British green.
safilo.com
Price upon request
So Golden
Zeiss introduces DuraVision Gold UV AR, a premium anti-reflective coating that enhances lens durability, clarity, and visual comfort with a golden hue to complement today’s frame styles. DuraVision Gold UV AR also offers full UV protection and scratch resistance, making it the new gold standard in lens coatings for both performance and style.
zeiss.com
Price upon request
