Connect with us

Headlines

Meet the Former Cowboy Who’s Shooting For Eyewear’s Big Time

mm

Published

on

 

Retired rodeo star’s sunglass sales are doubling every year.

BEX founder Jason Adams knew little about sunglasses before he decided that he was going to make them for a living, as Forbes explains. The article says, however, that he dedicated himself to learning the business, doubling the company’s revenue every year since 2009 and managing to create a “significant profit” with just 11 people. Now BEX is sold online and in more than 700 stores, emerging as a legitimate competitor to reputable brands like Oakley and Ray-Ban thanks to a “disruptive price point.”

Read more at Forbes

Advertisement

SPONSORED VIDEO

Sun Pharma First Dry Eye Gets Personal Video Campaign

In this video, ophthalmologist Dr. Darrell White, talks about a recent patient who had seen numerous eye doctors before reaching his center. Her dry eye symptoms had persisted, to the point where she couldn’t work to support her family. As a dry eye patient himself, Dr. White could relate to her situation personally and took the time to listen carefully and address her issues.

Promoted Headlines

Advertisement

Advertisement

Subscribe


BULLETINS

Get the most important news and business ideas for eyecare professionals every weekday from INVISION.

Advertisement

Most Popular