This article originally appeared in the June 2015 edition of INVISION.
Dragon. New line for us. Mary Anne Murphy, Front Range Eye Associates, Broomfield, CO
The new Aspire line is doing well, and Vera Bradley flies out of our office. Ray-Ban does really well with the mirror coatings and with new styles and colors. Tiffany Ernst, Cedar Creek Eyecare, Winchester, VA
DVF for women has been jumping off the displays. Their new tortoise/coral color scheme is hot this summer. Oakley’s Ringer sunglasses for women is our hottest model this month. Women love the red mosaic frame.Nice colors, fresh styles and shapes. Also at an affordable price. Dr. Blake Hutto, Family Vision Care, Alma, GA
Pepe Jeans. Nice colors, fresh styles and shapes. Also at an affordable price. Brian Lennon, National Vision, Dickson City, PA
Modo. Just added it at VEE and the patients seem to love it. Dr. Michael Davis, Opti-Care, Eldersburg, MD
Silhouette drills! Minimalistic look with a small splash of color! Elizabeth Reid, Vision Associates, Newport News, VA
ic! Berlin and Zero G sell very well because of the technology behind the craftsmanship which makes the frame light and durable. Maui Jim and Rudy Project sell well in Sonoma County since we have a very active biking community. Kate Spade suns do extremely well as a second pair because of the price point when a progressive is ordered. Cindy Harmon, Sonoma Eyeworks, Santa Rosa, CA
We had a trunk show for Lindberg in April, and it was so successful that we are bringing in another one of their lines. Margot Lanham, Ulla Eyewear, Madison, WI
Vera Bradley. We picked up this line and it sold like crazy. Maui Jim is our major sunwear line. It offers outstanding protection and looks and fits great on everyone. Sandy Freise, The Optical Shop, St. Charles, MO
Kate Spade and most anything Safilo. John Kwiatkowski, Buffalo Optical, West Seneca, NY
Vari frames. It is a lightweight, comfortable frame that works for any age or sex. Dr. Kim Riggs, Ligonier, PA
The opticians sold five Orgreen in one day. Kind of blew my mind considering it’s one of the more expensive products we carry. I think being authentically excited about a product makes the product sell well! Our Oliver Peoples sunglasses still get the most attention. They have great shapes and colors. We display them in the center of the dispensary and patients usually just grab them from the shelf and fall in love without our assistance. Dr. Tanya Gill, Oakland Vision Center, Oakland, CA
Our hottest seller for three months has been Ray-Ban followed closely by Vogue. We decided to infuse a lot of color to both lines and they have been a hit! Tweeners love the vibrant colors in the geek-chic styles! Dr. Monika Marczak, Eye Candy Optical Center, McMurray, PA
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