SPONSORED CONTENT New Varilux® Immersia™ The first occupational Varilux® lens designed to keep patients comfortably immersed in their immediate surroundings. Today’s presbyopes lead very active lives and their lifestyles demand constant visual effort, often in the near and intermediate ranges. From work to leisure, 72% of presbyopes time is spent in near and intermediate vision1, with much of it spent on digital screens. Varilux® Immersia™ lenses are designed to support prolonged close range focus using in-depth analysis of screen positions, while considering a patient’s natural posture and ergonomic needs. This new design was tested in a simulated environment using AI-powered digital twinning technology and features W.A.V.E. 2® Technology, for sharp vision, even in low light conditions. It is defined by three reference points, corresponding to the most-used viewing distances in our immediate surroundings.1 Smartphone distance – the near vision zone Working distance – the area directly in front of the patient Conversational distance – the maximum reliable distance for in-person interaction This provides expanded vision in close-up and digital activities2 and helps alleviate digital eye strain.3 To meet different near vision needs, Varilux® Immersia™ lenses are available in two versions, each providing different maximum reliable distance—regardless of the prescription addition. Varilux® Immersia™ mid, offering vision up to 5 feet, or the average maximum distance of an object on a desk and of a face-to-face conversation in close proximity. Varilux® Immersia™ room, offering vision up to 10 feet, or the average conversational distance in a business or casual setting. Just like changing shoes for a hike, switching to occupational lenses fits the activity and makes close work easier and more comfortable. Varilux® Immersia™ lenses are the perfect addition to any practices’ Varilux® portfolio as a complimentary pair to a patient’s everyday progressives or first-step for new presbyopes. Available now! by Visit here to discover more FOOTNOTES: 1. Ribeiro F, Ferreira TB, Silva D, Matos AC, Gaspar S, Piñero DP. Analysis of Daily Visual Habits in a Presbyopic Population. J Ophthalmol. 2023Apr 8;2023:6440954. doi: 10.1155/2023/6440954. 2. EssilorLuxottica. (2025) Internal R&D simulations- volume of vision simulation up to 80cm. Data on file. 3. Sánchez-Brau M, Domenech-Amigot B, Brocal-Fernández F, Seguí-Crespo M. Computer vision syndrome in presbyopic digital device workers and progressive lens design. Ophthalmic Physiol Opt. 2021 Jul;41(4):922-931. doi: 10.1111/opo.12832. Epub 2021 May 4. PMID: 33945635 Computer vision syndrome (Digital Eye Strain) is reduced in presbyopic desktop computer workers wearing occupational lenses, especially in emmetropes.