Yes, he’s still dead.

Buddy Holly may be the next celebrity to return from the dead via hologram and start pitching a product – in his case, those signature glasses. A lawyer for the rock-and-roller’s widow says he has begun preliminary talks with some firms, in the wake of signing with Hologram USA to create a stage show for Buddy Holly it hopes to kick off at South by Southwest next year. “It’s the perfect opportunity to take those brand tie-ins that we want to build for Buddy and get them off the ground,” says the attorney.

Read more and see images at Wall Street Journal


Hear What the Industry Thinks About the Ultimate Lens Package by Essilor

Eye care professionals, patients, and Essilor sales consultants shared their feedback on the Ultimate Lens Package. Watch to see why they believe the innovation behind the lens can make the difference for your practice and for your patients. For more information on the Ultimate Lens Package, contact an Essilor Sales Consultant or click here.


Promoted Headlines