Company says the feature helps clarify the relationship between online contacts and instore sales.

Retail giant Coastal Contacts -- $218 million in sales last year – and Facebook are jointly touting the latter’s new Atlas ad platform as a way to clarify the relationship between online advertising and instore sales. Among Coastal’s discoveries from Atlas: 50 percent of in-store buyers are previously exposed to online ads.

Read more at All Facebook


Hear What the Industry Thinks About the Ultimate Lens Package by Essilor

Eye care professionals, patients, and Essilor sales consultants shared their feedback on the Ultimate Lens Package. Watch to see why they believe the innovation behind the lens can make the difference for your practice and for your patients. For more information on the Ultimate Lens Package, contact an Essilor Sales Consultant or click here.


Promoted Headlines