She says she wants ED to be the biggest brand in the world.

The new Ellen DeGeneres lifestyle brand, ED, could eventually include eyewear. DeGeneres, who will launch ED next month, says she wants it to become the biggest brand in the world, and therefore is exploring various options for expansion, including eyewear. An information-only teaser site for the brand launched last week at

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Hear What the Industry Thinks About the Ultimate Lens Package by Essilor

Eye care professionals, patients, and Essilor sales consultants shared their feedback on the Ultimate Lens Package. Watch to see why they believe the innovation behind the lens can make the difference for your practice and for your patients. For more information on the Ultimate Lens Package, contact an Essilor Sales Consultant or click here.


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