(Press Release) DALLAS – A&A Optical has announced it will celebrate its 45th year in business. The company will commemorate this milestone with a number of special promotions and marketing initiatives throughout 2016.

A&A Optical began operations in 1971 when Alexander and Agnes Liener – A&A’s namesake – began distributing frames throughout Texas. Forty-five years later, A&A Optical is still family-owned and operated, now under the leadership of President and CEO Robert Liener. A&A currently offers an eyewear selection of nine established collections, including four licensed brands.

“I would like to thank our employees, sales consultants, and of course our customers for the success we have achieved in the past 45 years,” Liener says. “This anniversary is proof of our continued commitment to offer premium products and exceptional customer service. As I think about the next four decades, we will continue to pursue improvements on our current processes, venture into new markets and release new premium eyewear, while continuously offering our customers the ultimate eyewear buying experience."

To commemorate the anniversary, A&A has released its “2016 Look Book: 45,” featuring a comprehensive timeline of A&A’s history, from the first brand launched (fAn’Asy) to recent collection launches. The product catalog also features new eyewear releases as well as fashion editorials which connect A&A’s eyewear with the latest fashion trends.

The Look Book is available in print and online format. View the digital version at aaoqr.info/2016LookBook or www.aaopticalco.com. For a print copy, call A&A Optical at 800-492-4465.

The A&A Optical company brand portfolio includes house brands Alexander Collection, XXL, Cruz, Jalapenos, Seventy one and New Globe. Licensed brands include Jimmy Crystal New York, Crocs Eyewear and Pez. For more information, contact A&A Optical at 800-492-4465 or visit www.aaopticalco.com.


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