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Optometry Giving Sight Announces World Sight Day Challenge

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It’s set for Oct. 12.

(Press Release) DENVER, CO – Optometry Giving Sight is once again inviting all those who value good vision to support its major fundraising campaign for the year, the World Sight Day Challenge. The Challenge will run throughout October – with World Sight Day being celebrated on Thursday, Oct. 12.

This year’s campaign will help to raise funds for more children like Alyssa – a young girl from the southwest of Mexico who received her first pair of glasses last year thanks to a child eye health project that is funded in part by Optometry Giving Sight.

In her words: “Everything that was wrong is now in the past. Nothing can stop me now!”

As part of its support for Our Children’s Vision, Optometry Giving Sight will fund projects that give sight and hope to more than 1 million children in 2017.

“It’s sobering to be reminded that seven hundred years after glasses were invented, there are still children in the world suffering from severe vision loss,” said Dr. Juan Carlos Aragon, global chair of Optometry Giving Sight. “This not only creates frustration and learning difficulties for the children affected, but can impact their future productivity and earning potential.”

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For the past 10 years, thousands of optometrists, their staff, patients, students and colleagues in industry have taken the World Sight Day Challenge by making a tax-deductible donation and/or by raising funds in their practice, school or company.

“It’s simple and fun to do,” said Clive Miller, global CEO of Optometry Giving Sight. “We have materials to help promote your involvement, lots of fun fundraising ideas, and information that you can share that shows how your donations are having an impact on the lives of children in need.”

Dr. Don Matsumoto from Pacific Eyecare Center, CA, has been participating in the World Sight Day Challenge for many years.

“Optometry Giving Sight is part of our DNA,” he said. “It’s a true feel good experience. My staff is constantly looking for ways to fundraise and we change it up in our office all the time. What a surprise is how our patients have taken to giving. They want to be part of the experience as well. It’s become a new business model.”

To donate, or to pledge your participation by selecting one of our Bronze, Silver, Gold or Platinum Award levels, visit www.givingsight.org or call 303 526 0430.

For more information on Our Children’s Vision visit www.ourchildrensvision.org.

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