From rising student debt to corporate consolidation and evolving career expectations, the traditional path to practice ownership is eroding. INVISION...
Former Oyster Point CEO Jeffrey Nau will lead the new Viatris Eye Care Division.
Nearly a year after accepting our ‘Get Uncomfortable’ challenge, these ECPs reveal how their 2025 goals evolved — and what...
Like dialing in your sunglasses inventory and a risk deadline.
SEE YOU THERE! Join INVISION Magazine for the award presentation of their America’s Finest Optical Retail 2024 winner followed by bubbles & bites to celebrate the...
One of the complaints we hear about our America’s Finest Optical Retailers contest is that only large, multi-million-dollar practices win and the little guys don’t stand...
America’s Finest Optical Retailer for 2025 was born when a California optician ...
It was all a dream… But this year’s crop of America’s Finest honorees made those dreams their reality. any dream of owning their own business, but...
Introducing NEW Varilux® XR series™ Lenses New Varilux® XR series™, the first ever eye-responsive progressive lens,* is now available! Powered by behavioral artificial intelligence leveraging propriety...
Read our interview with Adam Cherry, founder of Cherry Optical Lab, which distributes Horizons Optical’s revolutionary Mimesys system in the U.S.
DOWNLOAD & LEARN MORE! Tele-optometry Powered by 20/20NOW and Visionix Learn how in-office eye exams can expand your reach without compromise! Visionix and 20/20NOW have joined...
Expanded Reach with A Personal Touch TryLive POP delivers ideal try-on experiences to your customers any day, any time. Your customers deserve personalized attention and as...
Eye-Opening Insights to Start Your Day! Want to kick off your morning with the latest optical news, trend insights, and expert tips — no extra caffeine...
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