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Polaroid Launches Spring/Summer Twist Sunglass Collection

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(Press Release)

Polaroid Eyewear has launched its spring/summer 2016 Twist Collection, available for adults and kids.

Twist sunglasses aim to provide true color perception, anti-glare vision and UV protection through UltraSight polarized lenses. The new models feature rubber frames with flash mirrored lenses and come in blue, green, orange, fuchsia, gray and black.

The two adult sun styles include PLD 6014/S and PLD 6015/S, available in six colors each. The kids style, PLD 8018/S, is for ages 8-12.

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Adult styles (PLD 6014/S and PLD 6015/S): $65.00 (MSRP) / $29.50 (WHSL)
Kids style (PLD 8018/S): $39.50 (MSRP) / $18.00 (WHSL)

“The Polaroid Twist sunglasses collection for adults and kids is not only playful and colorful but flexible and lightweight – the perfect match between functionality and coolness at an affordable price,” says Glenn Rusk, commercial head of Safilo North America.

Polaroid Launches Spring/Summer Twist Sunglass Collection Polaroid’s PLD 6014

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Introducing CrizalⓇ Rock™

Did you know three out of four people wipe their lenses on their clothes?* Or that one out of three people accidentally drop their glasses at least once a week?* It's no surprise, then, that 93 percent of wearers consider scratch-resistance an important characteristic when choosing lenses.* To prove the durability of new Crizal Rock lenses, we ran tests inspired by real life situations. To learn more about new Crizal Rock, the most scratch-resistant Crizal No-Glare lenses ever made, visit EssilorPRO.com/Crizal-Rock. *Study conducted by ⒸIpsos - Risky behaviors of eyeglass wearers - consumer quantitative research 2019 - declarative results - USA - n= 2345 eyeglass wearers

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