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Prevent Blindness Declares April as Women’s Eye Health and Safety Month

Women have higher rates of several eye diseases.

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(PRESS RELEASE) CHICAGO — According to Prevent Blindness, the nation’s oldest eye health and safety non-profit organization, women have higher rates of eye diseases such as cataract, glaucoma and age-related macular degeneration. Women have a higher prevalence of dry eye and may also experience changes in vision related to pregnancy and menopause.

Prevent Blindness has designated April as Women’s Eye Health and Safety Month in an effort to educate women about these issues as well as provide recommendations on the best ways to take care of vision.

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According to the National Eye Institute, women have greater instances of eye disorders because they tend to live longer, are more likely to undergo certain cancer treatments that may affect vision, and experience normal age-related hormonal changes that may affect their eyes. Additionally, the American Academy of Ophthalmology states that in general, women are more susceptible to autoimmune diseases than men, many of which affect vision, such as lupus, Sjögren’s syndrome and hyperthyroiditis.

Prevent Blindness recommends steps that should be taken to protect vision and eye health, including:

  • Getting regular eye exams
  • Quitting smoking.
  • Consulting a doctor about taking nutritional supplements
  • Wearing UV-blocking sunglasses and a brimmed hat outdoors
  • Learn of any family history of eye disease
  • Using eye cosmetics safely
  • Using contact lenses safely

Expectant mothers and those going through menopause should be aware of possible vision changes. If cost is an issue, Prevent Blindness offers a free listing of financial assistance services in English and Spanish at: https://www.preventblindness.org/vision-care-financial-assistance-information.

Long-time Prevent Blindness partner, OCuSOFT  Inc., a privately held eye and skin care company dedicated to innovation in eyelid hygiene and ocular health, will support April’s Women’s Eye Health and Safety Month with a donation to Prevent Blindness.

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“More women than men have eye disease and vision loss. But there are steps they can take today to help prevent significant vision loss in the future,” said Jeff Todd, president and CEO of Prevent Blindness. “In addition to getting a regular eye exam, we encourage everyone to talk to their eyecare professional about family medical history as well as ask for recommendations about proper eye protection in order to keep eyes as healthy as possible for years to come.”

For more information on women’s eye health, including fact sheets on eye diseases, and eye protection, please visit https://www.preventblindness.org/see-jane-see or call (800) 331-2020.

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Modo Americas Names CEO

The appointment takes effect Sept. 1.

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Rebecca Giefer

(PRESS RELEASE) Following a 15-year tenure at Modo, Rebecca Giefer has been appointed as CEO of Modo Americas, effective Sept. 1.

Giefer started at Modo in 2004 as a customer service representative and quickly rose through the ranks, achieving the position of chief operating officer five years ago.

According to a press release from the company: “Over the past 5 years, Rebecca has overseen significant growth for the company across various sales channels. Last year, Rebecca was awarded equity in MODO as a reward for her incredible work ethic and contributions to MODO’s outstanding results and achievements.”

Within the industry, Giefer has also spread her influence, speaking on various panels and participating in different groups within the Vision Council, on which she is a current board member.

“I am very proud today with this announcement of Rebecca being made CEO of MODO Americas,” said Alessandro Lanaro, Modo’s founder and main shareholder.

“Many years ago, I jokingly told Rebecca that I should watch my chair, and sure enough she did it! Naming Rebecca CEO of MODO Americas was for me a very natural decision. I personally have never met a person that is so committed and has such an incredible work ethic. Together with Giovanni Lo Faro, CEO of MODO International and Tara Montanari, Director of M Factory, we form a formidable team that is so well-aligned to create the opportunities of our constant growth. I will assume the newly created position of Global CEO of our Group that consists of several companies.”

Giefer said: “I’m thankful for Alessandro’s vision and leadership and I’m thankful to have such an amazing team in New York and throughout the Americas. This step in my career at MODO is a very special one and I hope that my story will be an inspiration to members of the team. Last but not least, I’m thankful for the customers that have been on this journey with us. Being an independent eyewear company in the U.S. requires us to constantly reorient ourselves to the ever-changing landscape of the industry.”

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Press Releases

Texas State Optical Elects New Board Leadership

Dr. Reid Robertson is serving as chairman.

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(PRESS RELEASE) HOUSTON,TX — The doctors of Texas State Optical announce the election of the organization’s board of directors and board officers, effective July 1, 2019. The following TSO board members will serve as reappointed officers: Dr. Phong Pham of Houston, TX; Dr. Leigha Nielsen of New Braunfels, TX; Dr. Stephen Stanfield of San Marcos, TX; and non-shareholder C. Edward Buffington of Rancho Cordova, CA. Elected to the board of directors chairman position is Dr. Reid Robertson, past committee chairman of the nomination committee, of Allen, TX.

“I am honored and excited to serve as the Chair of the Board for Texas State Optical,” said Robertson. “Our network is like no other in the ophthalmic world. Our former Vision Quest has aptly been renamed the TSO Family Reunion to celebrate our unique organization. We truly are like a family which works together to support one another. Our strength comes from our doctors and our ability to leverage our power as a group to do more than any single optometrist can do. I am continually grateful for the strength that TSO provides for each of us. I hope to fortify our group for the future.”

John Marvin, president of TSO, said, “TSO Network is pleased to formally announce the inauguration of its new Board of Directors and Officers. We thank these dedicated and talented professionals for contributing their valuable time and expertise on behalf of the Doctors of TSO. Our Board members have been in the TSO Network for under a decade. We are geared to embrace the future changes of the profession with their leadership. We are especially honored to have Mr. Jack Gunion, Dr. Mark Wright, and Mr. C. Edward Buffington continue as non-shareholders on our board.”

In 2014, the TSO board decided to dedicate three board positions to professionals in the industry from outside the group of TSO shareholders. These board positions provide the organization with an outside and more national perspective of the optometry and optical industries.

Each year at the TSO Annual Shareholder Family Reunion Conference, the board elections results are announced. Formerly known as the Vision Quest Conference, Texas State Optical’s annual meeting was renamed to recognize the cultural dynamic that makes Texas State Optical different from other eyecare organizations.

For the first time in a decade, the conference reconvened in Texas at the Lost Pines Resort in Lost Pines, TX. The Family Reunion Conference welcomed 81% of the TSO Network’s shareholders to the conference, alongside over 400 staff and vendors.

“This year’s conference reflected what truly makes Texas State Optical a different and special organization,” said Marvin. “TSO is a family, and that family is not only a family of optometrists and their families. It includes staff members and their families. It also includes our vendor partners and their families. It just made sense to rebrand our annual meeting the Texas State Optical Family Reunion.”

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Press Releases

eyeOs Announces New Website Launch

New website goes beyond showcasing product.

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(PRESS RELEASE) SOUTHBOROUGH, MA — eyeOs Eyewear, the producer of eyeOs Premium Readers, announced the launch of its new website eyeosreaders.com.

“The importance of a website cannot be overstated in our web-connected culture. At eyeOs we recognize that we have a responsibility to be in sync with the needs of the connected consumer by providing a well-organized, efficient, informative, and aesthetically appealing browsing experience. And, we ensured that the new site strategically drives consumers to the doors of our valued retail partners,” said Sam Kotob, the founder and designer of eyeOs.

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“As a vital connection between eyeOs, our consumers and our valued retailers alike, the new website clearly expresses our culture, brand, and value. Our customers expect convenient and secure and easy-breezy browsing when searching the site for product information, dealer locator, or to shop. Our goal is to provide exceptional customer service and a personalized experience at every touchpoint, and we’re confident that the new site interface will have an immediate and positive impact on consumers and our valued retail partners alike,” Kotob said.

eyeOs credits their success to transparency relative to product quality and claims. The new site gives product details supported by informative content pages for those that want to learn more. Take blue light for example: it is a huge driver in the readers market to help even emmetropic eyes reduce digital eyestrain. When visiting the site, the consumer or ECP can learn why a blue filter helps DES.

eyeOs new website goes beyond showcasing product and the lens and frame technology highlights that make eyeOs the premier in reading eyewear.

eyeOs produces an extensive range of OTC reading eyewear, including BlueBuster blue light filtering lenses, OfficePal, and PcPal progressive readers as well as photochromic and polarized bifocal readers.

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