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Show Organizers Announce that Vision Expo+, a Digital Extension of Vision Expo, Will be Offered September 15-23

Vision Expo+ will be delivered through ShopVISION, Vision Expo’s global sourcing platform.




(PRESS RELEASE) ALEXANDRIA, VA — The Vision Council and RX, co-organizers of Vision Expo, announce that Vision Expo+, a complimentary digital extension of the Vision Expo experience, will be offered from Thursday, September 15 to Friday, September 23, 2022. Vision Expo+ will be delivered through ShopVISION, Vision Expo’s global sourcing platform.

VisionExpo+ extends the Vision Expo experience in a virtual format to accommodate members of the vision care community from around the globe who are unable to physically attend Vision Expo West 2022. Vision Expo+ will offer a number of virtual experiences, including online showrooms from Vision Expo West’s more than 350 exhibitors and recorded content from events taking place at The Innovation Stage, the main stage destination for collaborative learning, including EYE2EYE Series discussions.

“We are pleased to offer Vision Expo+ again as a powerful resource for the global vision care community,” said Matthias Clock, marketing director at RX, co-organizer of Vision Expo. “Through Vision Expo+, members of the industry can explore thousands of new products from hundreds of brands, make valuable connections with suppliers, and source products online.”

To gain access to Vision Expo+ specials, register for ShopVISION here by clicking the “Sign in/Join” button and then “Register Now.” ShopVISION and Vision Expo+ are being offered on a complimentary basis to all eyecare providers, buyers and all Vision Expo West 2022 exhibitors. Registrants who signed up for Vision Expo+ ahead of previous Shows do not need to register again.

Vision Expo+ is delivered through ShopVISION, the global digital sourcing solution built for optical and optometric providers. Created in partnership with Balluun, the world category leader in business-to-business marketplace technology, the state-of-the-art platform is designed as a one-stop virtual marketplace and year-round global hub for buyers to connect with suppliers and source vision care products and services.

Since launching in July 2021, more than 7,000 products have been added across 80 categories to the ShopVISION platform and nearly 14,000 supplier leads have been created by eyecare provider activity on the platform. ShopVISION currently features more than 500 brands and more than 4,800 products across diverse categories, including frames, lens processing, medical and diagnostic, and business and practice management.


Vision Expo West 2022 will take place at the Venetian Expo & Convention Center in Las Vegas from September 14–September 17, 2022. The Show’s educational program, together with OptiCon@Vision Expo, will open Wednesday, September 14 and the Exhibit Hall will open Thursday, September 15. To register, click here.

For more information on Vision Expo, visit and follow Vision Expo’s social media channels, Facebook, Instagram, Twitter and LinkedIn. 


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