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Sometimes Customers Need to Get There on Their Own

A tale of one customer who thought complaints alone would solve his problem.

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Sometimes Customers Need to Get There on Their Own

A CUSTOMER called with a complaint about his glasses. Our optician asked him several times to bring the glasses in so we could look at them, while the customer continued to complain. The optician finally said, “Sir, please hold them up to the phone so I can take a good look at them.” (This was before FaceTime.) The customer replied, “You can’t see them over the phone.” To which the optician replied, “You are correct, sir. Please bring them in.” — Bob McBeath, Edina Eye, Edina, MN

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.

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