Color seems to be making a big impact!
Consumer spending is tightening and it was a very tight race for the top sun spot.
Designer brands and statement makers seem to be having a moment!
Hot Sellers were all over the board. As one reader put it “I think last month was less notable for our usual highest performers than for...
Independent brands are staking a larger and larger claim in our hot brands mentions!
The usual suspects remain strong but indies are stongly represented.
The calm before the storm, suns sales slowed as did sales overall, while some brands remain as strong as ever.
Overall things slowed down with a more scattered representation of brands.
Let’s just say there was a lot of spirit of “Aloha.”
An increase in luxury brands have made the list.
Ray-Ban led the way.
Pleasant surprises all around as independent brands reign supreme.
Sales were a little slower and all over the place.
OVVO seems to be the month’s sleeper hit.
Sunglass sales are heating up despite a spat of shutdowns.
Sunwear for snow conditions saw an uptick.
Sunwear sales really picked up and BTS styles were hot ... even if actually going back to school wasn't.
Widespread shutdowns had an expected negative effect on overall sales, but there were some bright spots.
Check out the products that have been flying off the racks.
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