During the Month of April 2026, a portion of every Eddie Bauer frame sold will be donated to the American Forests.
It comes as no surprise that sunglasses sales were not the highlight of the month.
Amber-hued sunnies and specs glow with warmth and are touched with a nostalgic richness that’s both timeless and fresh.
The company invites prospective investors and retail partners to meet at these events.
Spring styles hit the boards and though patients are still price conscious, their desire for bold and colorful frames are on the rise.
Effortlessly practical, they meet the needs of many to ensure their status as staples through the decades.
Plus a throwback to a 70’s icon and a new brand in the wearables space … both of which will have patients thinking of the great...
Fall eyewear is all about strong silhouettes and the occasional pop of striking color.
Colorful eyewear seems to be having a moment.
Partnership will run through December 2028.
The usual suspects remain strong but indies are stongly represented.
While beauty is the common thread that unites them.
The calm before the storm, suns sales slowed as did sales overall, while some brands remain as strong as ever.
The contract covers a 3-year period commencing in 2023.
It’s a pretty wide spread of brands with no runaway winner.
The campaign offers multiple opportunities for customers to stock up on Eddie Bauer Eyewear and maximize their donations.
Throw in a dash of eco-friendly materials and ergonomic design for the win.
This month we feature metal frame styles, from titanium to stainless steel (and everything in between). Also, in the realm of sunwear, we take a look...
From titanium to stainless steel — and everything in between — there’s more to these metals than meets the eye.
MEN’S FRAMES ACCOUNT for almost half of the eyewear pie, but let’s be honest: We often focus more on the women’s slice because it’s usually served...
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