Program recognizes eye care professionals in U.S. and Canada who cultivate a positive contact lens culture.
They’ve finally hired someone but have had no time to train them—and now the new hire is just getting in the way and disillusioned. Our readers...
We dug deep to come up with a decade’s worth of eyecare wisdom…
Her meme-driven Instagram Reels videos get the word out and drive patients in.
Turns out requiring optical appointments can boost sales… and scrubs are here to stay!
Her magic elixir includes walks with friends, time at the beach and Olympic weightlifting.
The Eyeglass Lass has a knack for getting people to take a chance on distinctive eyewear.
These five practices added an extra dimension to the optical experience and became genuine destinations.
The hackers asked for $4,000.
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