Even in a digital era, they find them to be an essential business tool.
So much for the cons: When it comes to the pros, we decided to ask around.
He's got it in his blood.
Here is our handpicked selection of ECPs’ novelty contact lens dos, don’ts and a couple horror stories.
The results were intriguing to say the least.
Being an independent operator doesn’t mean you have to cede economy of scale entirely to the big guys.
Only 10% of their frames cost more. The Grand Rapids Press recently reported on a Michigan optical retailer that’s building its business on $99 frames. Honest...
Optometry Duo SeesTheir Way to Success Husband and wife thrive at long-planned shop of their dreams STORY BY VICTOR PAUL ALVAREZ One of America’s finest, most...
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