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All posts tagged "Featured"

The Big survey1 day ago

Searching for Answers in the Optical Industry During These Uncertain Times

The Big Survey 2022 is INVISION Magazine's most important data-gathering exercise of the entire calendar year.
Sanity Files2 days ago

This Folsom, CA OD Made Her Practice Ownership Dreams Come True

But even dreams can sometimes cause the blues, when that happens a little alone time in her car is the easiest remedy.
Inbox2 days ago

On the 2022 America’s Finest and More of Your Letters to the Editor for September

"I am ready to win next year!"
Photo Gallery3 days ago

That’s a Wrap from Vision Expo West 2022 in Las Vegas

A cover boy visit, a desert photo shoot and frames galore highlight event gallery No. 2.
Brain Squad3 days ago

Want to Increase Your Business Profits? Follow the Lead of These ECPs

These Brain Squad members embraced change and now are sharing their secrets for success.
Products4 days ago

There’s Nothing Dated About These 9 Modern Classic Optical Styles

These enduring styles are fresh but timeless.
Spexy4 days ago

4 Ways To Make Sure You Always Have Your Hot Sellers

After all, you can’t sell what you don’t have.
America's Finest5 days ago

This California Optical Stands Out with Personal Styling and a Sought-After Private Label Collection

Their Alexander Daas frames have some very famous clientele.
Ask INVISION5 days ago

Holiday Temp Timing and More of Your Questions for September

Including avoiding cash flow crunches, sourcing event signage and keeping family members looking for freebies in check.
Sponsored Content5 days ago

Eyezen® lenses: Update Your Patients’ Vision

Eyezen® lenses: Update Your Patients’ Vision Eyezen® enhanced single vision lenses help your patients keep up with their connected world. The proprietary technology within Eyezen lenses...
Real Deal6 days ago

Should This Frame Rep Axe a Troublesome, but Lucrative, Account?

It’s a five-hour drive, and the buyer/optician is unreliable and underhanded. But the frames are selling …
Sponsored Content6 days ago

Zenni’s New ECP Affiliate Program Offers Eyecare Providers a Sustainable Path Forward

Zenni’s new ECP Affiliate Program offers eyecare providers a sustainable path forward As eye care providers adjust to growing patient demands for numerous choices and rapid...
Kaia Pankhurst1 week ago

Get the Lowdown on Geofencing to Target Your New Clients

It mixes the major draws of traditional media, like brand awareness and location-specific messaging, and optimizes them to get the best of both worlds.
Tools and Equipment1 week ago

Poor Vision Negatively Affects the Lives of 84% of Sufferers … and More of What You Need to Know for September

Like the rampant bad habits of contact lens wearers and the importance of vision care in the workplace.
Sponsored Content1 week ago

Opticians Are Your Optical Selling Superheroes

Opticians are your optical selling superheroes Save time, increase capture rate, maximize your EHR data and website with a seamless optical eCommerce plug-in that keeps patients buying from...
Manager's To-Do2 weeks ago

Prune Your To-Do List and More Manager’s to Dos for October

Including 'treating' patients with a fun event and seeing where they linger.
Cover Stories2 weeks ago

These Six ECPs Had Goals They Were Told They Would Never Achieve. They Had the Last Laugh!

They did it their way and succeeded.
Sanity Files2 weeks ago

This Familiar Face Has Endless Energy and the Sort of Passion That Will Ensure Independent Eyecare Continues to Thrive

And when she needs to ‘un-wine-de' it’s loud music, fermented grapes, four feline friends and the support of her husband that gets it done.
Photo Gallery2 weeks ago

Vision Expo West Takes Over Las Vegas Strip

The Venetian Expo showroom floor was packed with eyewear products and eyecare professionals.
Calendar2 weeks ago

Many Reasons to Keep Candy Handy and More Events for October

And an opportunity to adorn your store with teddy bears galore.

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