"The little tidbits throughout the magazine are so helpful to a cold start one year in..."
INDEPENDENT OPTICAL / MT. PLEASANT, SC OWNER: Jake Sunkin, OD and Chris Sunkin | URL: independent-optical.com | YEAR FOUNDED: 2019 | YEAR OPENED FEATURED LOCATION: 2019...
Including a new opticianry training program and some scary stats about the prevelance of diabetic retinopathy.
Few eyecare businesses express their owners’ vision so completely as Petaluma, CA’s Über Optics — America’s Finest Optical Retailer for 2023.
Like training staff to sell in uncertain times.
Including Risky Business, Labor Day and the start of fall.
New agreement will bring cutting-edge lens eyewear technology to youth sports coaches, athletes, and trainers.
Eyecare professionals converged on the San Diego Automotive Museum to see cutting-edge lens technology behind a backdrop of cool cars.
Blogs, website, and (ahem) optical industry trade publications always are on the lookout for good content and dependable contributors.
This NYC optical has become a Lower East Side landmark, dispensing customized eyewear and styling—and a little therapy on the side.
A doctor at Bascom Palmer Eye Institute helped develop and then applied a first-of-its-kind gene therapy treatment.
Shamir’s new Driver Intelligence is focused on improving the driving experience for all drivers in all light conditions.
Brain Squad members share memorable moments in customer care and how they keep their patients coming back.
Polaroid Eyewear presented its SS23 Collection at one of the most popular music festivals in the world, held annually in Madrid since 2016.
Customers can be a tricky lot to deal with. Your business needs them to survive. Yet, we’ve all dealt with individual customers who simply aren’t worth...
Automating certain inventory actions will help your business be more efficient, effective, and profitable.
Dr. Erin Rueff, OD, an assistant professor at Marshall B. Ketchum University, has a checklist for perspective optometry students.
Notable attendees to 'Runway Icons' included: Maye Musk, Winnie Harlow, Ashley Graham, Leonardo DiCaprio, Tobey Maguire, and Caroline Daur.
The new technology-infused eyewear will be available to U.S. consumers later in 2023 with an estimated cost of $750.
Placing smaller frame orders on a more frequent basis leads to higher sales, lower returns, and less headaches.
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