Many opticals allow poor sellers to linger, accumulate, and unknowingly take up a large percentage of their inventory. Here’s what to do instead.
Focus on loyalty programs, digital commerce and omnichannel: Deloitte.
Focused inSights 2024: Frame Buyers, developed in partnership with Eyecare Business, is the latest report from The Vision Council’s inSights Research Program.
The open spaces, the colors, the way it smells, the staff, the inventory … the polar bears!
But that’s okay. Nobody loves everything about their job.
Plus it is full steam ahead on holiday and end of year prep and planning.
In the latest Money Matters, we go deep on inventory management.
Plus, believe it or not, flex spending season is right around the corner…
The key is small, compounding change. It’s what sets top performing opticals apart from the rest.
Don’t sell many suns? We can fix that.
Preparing for taxes and tax rebate season!
Including spotting a bizarre new crime trend and the importance of planning your vacations now.
Including a markdown strategy to set you up for holiday success and when exactly to blast those mobile campaign messages for maximum impact.
It is time to book your events, lock in your staff schedules and zhuzh up the place.
Like training staff to sell in uncertain times.
Plus Vision Expo East is here and there is no shortage of ways to capitalize on the buzz.
Including how to best laugh off disappointments.
School’s out: time to focus on Rx goggles, sunglasses … and back-to-school.
Do you include a payment link in your patient text communications? We have why you should start.
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