It isn't experience, skills or talent... it's all in the mindset.
Plus a reader tip for how she get this things done in a day.
And this bonus season, let them eat cake!
It is OK not to know everything, but it is not OK to remain ignorant.
And do you have a local professional photographer on speed dial yet? There are so many ways one can benefit your business.
Plus the two most powerful words to add to your sales pitch and the power of 'Polish.'
Espresso bars, large screen TVs and foot massages just distract from what customers really want.
Plus call a meeting of your fun committee and a simple and inexpensive way to protect your business.
Plus don't underestimate the power of mini-breaks or shortened work weeks during warmer months.
Also, your neighbors are a captive audience have you gotten them in the door?
And no time like the present for a little spring cleaning.
To navigate your own future, you need to look below the surface.
Plus who doesn't like a party? Especially when the 'gifts' are positive reviews for you business.
Like an inexpensive way to tell your customers about what's new.
Relax, it's not happening ... yet. But there is a lot we could learn from the company's use of behavioral data.
Remember: your convenience is never as important as investing personally in relationships.
But always bring donuts if you're running late.
Three examples of when and how you should go on the offensive.
Better listener, better sales.
It's better to compare yourself to who you were yesterday.
Get the most important news and business ideas for eyecare professionals every weekday from INVISION.
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