Marketing opportunities abound this season.
It’s not just for job hunting, but a hugely effective and under-utilized hub for targeting patients.
The world is online and you have to keep up. As long as are willing to embrace the direction eyecare is moving, you'll be able to...
Including looking toward a productive future.
Attending VEE or not, determine your winners and loser and a plan for summer sales.
Like using the sun to your selling advantage and getting customers to spend on ‘fun.’
Tired of going with the flow, he learned there was still so much more to learn about his chosen profession.
It’s easy to get education out in front of some new eyes and go ‘viral’ … no dancing required.
There is going to be lots to schedule this summer — graduations, summer camps, beach trips, travel — be ready when customers … and staff! …...
Done correctly, it could be the newest tool in your marketing arsenal.
Like basking in your big problems and asking the right questions of candidates.
Including ideas to celebrate Mother’s Day.
Do you know what’s important to your patients and consumers now?
Including how to make the most of customer’s likely higher tax refunds and underscoring the importance of measuring and dispensing.
Earn some kudos, celebrate the luck of the Irish and explore e-commerce.
As an eyecare provider, you’re passionate about helping people. The more inclusive your marketing efforts , the more people you’ll be able to help.
Including having your business take a stand, being nice to quitters and shredding costs.
It could be because you’ve invested in their learning or your standout Valentine’s Day decorations.
3 marketing trends you can start taking advantage of right now.
Plus suggestions for getting in customers' heads and making them talk.
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