Color seems to be making a big impact!
Before we trade concrete jungles for palm groves, use this guide to take one last bite out of the Big Apple.
They’re a husband-and-wife team with vision therapy skills and a passion for frame styling.
Take a bite out of these eyeglasses and sunglasses in Pantone’s 2024 Color of the Year.
It’s also just a great place to stop in if you’re in need of a friendly chat…
Designer brands and statement makers seem to be having a moment!
Meet the veteran OD whose team has been providing top-tier service in the panhandle for three decades.
The business may be young but its owners bring a wealth of experience in all things eyecare and eyewear.
That headline might be tongue in cheek but these specs are seriously stylish.
Literal jewelry for your face, these styles prove they’re the only jewels you need.
We’ve got the roadmap for your new product hunting journey.
The calm before the storm, suns sales slowed as did sales overall, while some brands remain as strong as ever.
The holidays were good for eyewear sales.
How did your frames stack up?
Etnia Barcelona really stepped it up in their latest collection. Lots of color, trendy lines with great lens technology. People have been flocking to it lately. Shane...
Sail Away OAKLEY takes a dive into the wide world of water sports with the Split Shot. This hat-compatible style includes a lightweight, 20-inch coated woven...
Sporty kids. Glam kids. Everything-they-touch-might-break kids. Here’s a look at something for everyone.
We sold a lot of Proof sunglasses — plano and Rx — probably because wood is one of the hottest styles in our area. They are...
Maui Jim, Kate Spade and Rudy Project suns sold well. Chris Cordes, Fischer Laser Eye Center, Marshall, MN The Spinhawk honors Rudy Project’s heritage. Here, in...
It never feels like it at this time of year, but the days ARE getting longer, and spring will be here soon. With Greenery as Pantone...
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