OWP Archives

Products2 months ago

True Classics: These Are the Frames Wearers Reach for Over and Over Again

Effortlessly practical, they meet the needs of many to ensure their status as staples through the decades.

Cover Stories2 months ago

INVISION’s Spring 2025 Buying Guide: An Expanded Version of Our Usual Latest Releases Page With Even More Products to Add to Your Favorites

The newest eyeglasses, sunglasses, lenses, and equipment that SHOULD be saved to your Contacts.

Products6 months ago

These 9 Styles Make the Argument for Lighter Tint Sunglasses

These lenses shift the narrative by serving the purpose of offering a chic alternative to the traditional dark shades.

Products1 year ago

ECPs Share their Best-Selling Collections for February 2024

While suns sales remained tight between a few regular characters, optical brand sales were all over the map!

Products1 year ago

This Street Style Movement Is Poised to Steal the Focus in Eyewear

“New” to younger generations and nostalgic for older ones, these glasses are appealing and sellable.

Cover Stories1 year ago

Our Annual Vision Expo East Buying Guide Celebrates One Last Hurrah in New York City

Before we trade concrete jungles for palm groves, use this guide to take one last bite out of the Big Apple.

America's Finest1 year ago

This Veteran Optician Filled a Need for a Boutique Eyewear Experience in an Upstate New York Resort Town

It’s also just a great place to stop in if you’re in need of a friendly chat…

Cover Stories2 years ago

If September is Here, That Can Mean Only One Thing … VISION EXPO WEST!

Whether you’re on the ground in Vegas or not, you won’t be gambling on these new products this fall. There so good you can totally let...

Products2 years ago

ECPs Share their Best-Selling Collections for June 2023

As Summer kicked off ophthalmic sales slowed while sunglass sales picked up. Evenso, there was one clear winner in the sun field.

Products2 years ago

ECPs Share Their Best-Selling Collections for November 2022

The calm before the storm, suns sales slowed as did sales overall, while some brands remain as strong as ever.

Headlines2 years ago

Elton John’s Iconic Dodger Stadium Frames: 47 Years After Historic Event, He Returns for Final Shows on U.S. Soil

His legendary Los Angeles performances nearly a half century ago featured a pair of iconic frames and a sequined baseball uniform.

Products3 years ago

ECPs Share Their Best-Selling Collections for July 2022

It seems the demand for quality is at an all time high!

Products3 years ago

ECPs Share Their Best-Selling Collections for January 2022

After the holiday hustle, it seems customers played it conservative the first month of the new year.

Products4 years ago

ECPs Share Their Best-Selling Collections for July 2021

The old standbys seem to have been the safe bet.

New Products4 years ago

The Newest Optical Products to Help Your Business Look and Perform Better

The latest releases are all party up front and business in back.

Products5 years ago

ECPs Share their Best-Selling Collections for July 2020

There are some pockets of stellar eyeglass performance but summer sunwear sales seem to be surprisingly slow.

Products6 years ago

ECPs Share Their Best-Selling Collections for July

Back-to-school season has started!

INVISIONMAG.COM

All posts tagged "OWP"