sales tips Archives

Robert Bell7 years ago

How to Answer a Stupid Question When Selling Eyewear

Often, such questions are a plea for you to sell clients.

Manager's To-Do7 years ago

Back-to-School, Personal Development and More Manager’s To-Dos for August and September

Rushed for time? Think what's the smallest thing you can do today to address your biggest problem.

Robert Bell7 years ago

Don’t Think Outside the Box, Use ‘Inside-Out Thinking’ To Get Inside the Box

The most successful sales strategy is getting the customer to think and talk.

Robert Bell7 years ago

Channel Your Inner 15-Year-Old Boy and Shrug — Removing Emotion from the Sales Process

Many of you are too emotionally wrapped up in closing deals.

Line Time7 years ago

Say This to Explain The Benefits of Blue-Light and UV Protection

This skin metaphor connects with a lot of patients.

Tip Sheet7 years ago

Welcome to the Genius Lounge and More Tips for January

Because your very best ideas are likely to happen outside the office.

Tip Sheet8 years ago

Boost Your Local Bona Fides With the Work of Local Artists … and More Tips for October

INterior design Show Some Local Color Nothing quite implies the twin themes of local ties (a big deal for Millennials, in particular) and vision like the...

Line Time8 years ago

11 Things You Should Definitely Be Saying to Your Eyecare Customers

If you’re like most people, you sometimes struggle to find the right words. Perhaps you always think of the perfect response to a particular situation — a...

Tip Sheet8 years ago

Getting More Marketing Oomph From Your Trade Show Trips and More Tips for July-August

Document Your Big Shopping Trip You’re not just an optical retailer, you’re a tastemaker scouring distant markets, like Vision Expo West, and maybe even SILMO. Build...

Robert Bell8 years ago

To Be the Person You Want to Be, First Grab a Hat

Use this technique to take control of your mindset.

Robert Bell8 years ago

Where the Hell Was Robert Bell?

There's a charitable organization in San Francisco doing amazing things.

Smooth Sellers9 years ago

Alex Bennett: Caffeine and Aspirin Keep Me Going

IF YOU KNOW Alex Bennett, you probably have a hard time keeping up with him. He drinks 10 cups of tea a day, runs to “clear...

Columns9 years ago

Are You Seriously Letting Patients Walk Out with Just One Pair of Glasses?

I wouldn’t run a 5K in my Wingtip Derby Ferragamo … OUCH! I have Nike Air Max 2016 running shoes to do that job. And the...

Tips and How-To9 years ago

Be Sure to Remember the Power of the Purse (Compliment)

“I love your purse. Tell me the story behind it.” WHY say it: It’s an irresistible icebreaker because, as they say, “every woman who has a...

Smooth Sellers9 years ago

Erik Lawrence: On a Mission to Learn Anything and Everything

DON’T LET Erik Lawrence’s seemingly intense demeanor fool you … the man is a teddy bear. Passionate about his family, football and the delivery of exceptional...

Tips and How-To9 years ago

This Simple Line is a Powerful Way to Help a Client Justify a Purchase

“That’s so you, isn’t it?” When to say it: We buy what we buy to remind ourselves — and tell the world around us — who...

Columns9 years ago

A Four-Point Formula For Focused Sales Success

Circle of Confusion, or COC, is a term for an optical spot caused by a cone of light rays from a lens not coming into perfect...

Columns9 years ago

‘It’s a Small Rx Change. Do I Really Need It?’ Here’s What to Say When You Hear Those Words

“I’m still seeing pretty well with my old lenses.” WTF?!?! By that I mean, “What’s the focus?” When previous Rx spectacle wearers or presbyopic spectacle wearers...

Headlines9 years ago

Daniel Brunson: ‘My Secret Weapon is Enthusiasm’

Have you ever met someone, gotten to know a little bit about them and thought, “Wow, why am I not doing more with my life?” Well,...

Smooth Sellers9 years ago

Amy Workman: Call Me the ‘Glasses Whisperer’!

Optician-Optical Nerd-Glasses Whisperer, Amy Workman of Look + See in Minneapolis, MN is the ultimate eyecare multi-hyphenate. “My title is optician, but I’ve held almost every...

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All posts tagged "sales tips"

How to Answer a Stupid Question When Selling Eyewear

Back-to-School, Personal Development and More Manager’s To-Dos for August and September

Don’t Think Outside the Box, Use ‘Inside-Out Thinking’ To Get Inside the Box

Channel Your Inner 15-Year-Old Boy and Shrug — Removing Emotion from the Sales Process

Say This to Explain The Benefits of Blue-Light and UV Protection

Welcome to the Genius Lounge and More Tips for January

Boost Your Local Bona Fides With the Work of Local Artists … and More Tips for October

11 Things You Should Definitely Be Saying to Your Eyecare Customers

Getting More Marketing Oomph From Your Trade Show Trips and More Tips for July-August

To Be the Person You Want to Be, First Grab a Hat

Where the Hell Was Robert Bell?

Alex Bennett: Caffeine and Aspirin Keep Me Going

Are You Seriously Letting Patients Walk Out with Just One Pair of Glasses?

Be Sure to Remember the Power of the Purse (Compliment)

Erik Lawrence: On a Mission to Learn Anything and Everything

This Simple Line is a Powerful Way to Help a Client Justify a Purchase

A Four-Point Formula For Focused Sales Success

‘It’s a Small Rx Change. Do I Really Need It?’ Here’s What to Say When You Hear Those Words

Daniel Brunson: ‘My Secret Weapon is Enthusiasm’

Amy Workman: Call Me the ‘Glasses Whisperer’!

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