Colorful frames are back in high-demand! And sunglasses season has finally started!
Spring styles hit the boards and though patients are still price conscious, their desire for bold and colorful frames are on the rise.
Some independent brands had a strong showing with renewed interest from patients and customers after the holiday lull.
The end of the year meant a lot of cleaning house and brands across the board benefited from some sale excitement.
Two distinct trends emerge: Customers gravitating toward more affordable frames or luxury. There seemed to be very little in between.
They’ve established such a great reputation in the Siouxland area, they now provide consulting services to other ECPs.
The brand diversity in ophthalmics widens while one brand with exceptional optics remains a universal sunwear favorite.
While luxury eyewear is always in fashion.
Curves, angles, and edges transform classic silhouettes into couture shapes.
Some well-known names once again dominated sales.
Sales across the board were a mixed bag with no real standouts but independent brands did come out on top.
Plus a throwback to a 70’s icon and a new brand in the wearables space … both of which will have patients thinking of the great...
Though a few (sun) brands still garner many mentions, ophthalmic frames sales seem to have gotten much more evenly spread.
While suns sales remained tight between a few regular characters, optical brand sales were all over the map!
Color seems to be making a big impact!
Some high-end movers thanks to FSA spending!
Consumer spending is tightening and it was a very tight race for the top sun spot.
Understated frames that convey affluence and a connection to the intrinsic value of craftsmanship over outward showiness.
Designer brands and statement makers seem to be having a moment!
Hot Sellers were all over the board. As one reader put it “I think last month was less notable for our usual highest performers than for...
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