Buying new equipment for your practice is a big decision. Start by thinking about what your practice truly needs. Are you seeing more patients with specific conditions, like dry eye or myopia? If so, consider investing in equipment that can help manage those issues. Also, evaluate local trends and identify what services could set you apart from other practices. Money matters, of course, so consider the return on investment (ROI). Will this new piece of equipment help bring in more patients or streamline workflow? Remember, you’re not just buying for today — this should be something that helps your practice grow over the years.
The two investments we just completed in our office are OCT-Angiography and NuLids. OCT-A will help us manage patients with macular degeneration and other retinal disease, while NuLids maximizes revenue per patient by adding blepharoexfoliation to comprehensive eye exams. With OCT-A reimbursement expected to be around $56 and NuLids fees between $50-$100, the extra income will be impactful to the bottom line. — Christopher Lopez, OD
