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The Single Absolute About Customer Returns and More Rules for ECPs

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Rule 584: Know that any request for a return will come with the assurance, “But I never wore them.”


Rule 873: If, when asked “Can you work with me on the price?” your answer doesn’t start with the word “Sorry…” you are headed down a very slick, very steep slope.


Rule 601: There’s nothing wrong with your sales team that a little Robert Bell couldn’t cure.


Rule 81: Don’t prejudge. Just because a patient uses Medicaid doesn’t preclude them from owning a brand-new iPhone 7 Plus.

 

This article originally appeared in the February 2017 edition of INVISION.

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When You’re Passionate About Eye Care, the Right Technology Matters

Lisa Genovese, O.D., strives to give her patients the very best. At Insight Eye Care’s multiple locations, Dr. Genovese provides optimal care for her patients using the Reichert® Phoroptor® VRx Digital Refraction System. In this second Practice Profile Video from Reichert’s “Passionate About Eye Care” series, take a closer look and see how this eye care professional achieved a better work-life balance with equipment that’s designed and engineered in the U.S.A.

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