The Vast Majority of You Do Not Use Your Social Media Channels to Survey Patients…

question:

Do you or don’t you conduct customer/patient/follower surveys or polls on social media?

Yes: 18%

• “Tell us about a highlight of your visit” is always a big hit and we use it for staff recognition as much as we can! — Colby S., Dothan, AL
• Real and engaging pictures and reels. Fun open-ended questions, positive experiences. My sweet 98-year-old father and our interactions always get the most activity. He was a dispensing optician till 93 years young. — Karen M., Wyoming, MN
• What would make their lives better. — Lisa S., Vancouver, WA
• This summer we had an ice cream poll: What flavor are your glasses? — Jenni L., Dansville, NY

No: 82%

• We don’t really use social media. It never occurred to me to do that. — Nick S., Frisco, TX
• It has not worked in the past. — Pablo M., Atlanta, GA
• No time. — Jen H., Sandpoint, ID
• We use Solution Reach that sends surveys via email. I’ve never thought of using social media for that sort of thing. — Ann-Marie W., Lewis Center, OH
• It never really occurred to me. — Zachary D., Saint Peter, MN
• I think it’s a good idea, just haven’t done it. — Morgan D., Carmi, IL
• The vast majority of our patients are against any social media communications from our clinic. — Matt C., McMinnville, OR
• We post regularly on social media but hadn’t thought to do a poll/survey. On my list of to-dos now… — Cynthia S., Lewis Center, OH
• I am not social media savvy but I value all feedback from patients and staff. — Sonja F., Austin TX
• We do a customer survey in office but not on social media. It is important to hear feedback, both good and bad, from customers/patients as well as compared to past surveys. — Kate B., Hutchinson, KS
• It’s been years since we did because we didn’t get a big return. — Betsy B., Zionsville, IN