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The Year 2020 and More of Your Letters

2020 should be the optical year…




  • 2020 should be the optical year; unfortunately it really hasn’t started out that way. — Leisa Lauer, Westcliff Optometry, Newport Beach, FL
  • Most Wanted is very beneficial, especially with MIDO and Vision Expo canceling. We are expanding our store to a larger space and searching for additional independent collections to bring in. Love, love your magazine and thank you for all the information and education. — Verbelee Nielsen-Swanson, Oxford Eyes, Orlando, FL
  • I have been at this for 44 years and I have seen the industry change dramatically. To all the ECPs out there keep the faith and keep doing what you are doing. — Bob Mcbeath, Edina Eye, Edina, MN
  • I’m really upset that a simple virus caused a mass hysteria from all news networks eight months before a presidential election which will disrupt our economy, ruin meeting plans, end vacations and possibly hurt our small business. — Robert M. Easton, Jr, OD, Faao, Oakland Park, FL
  • Creating a great patient experience and having the care you provide appreciated helps motivate what we do. INVISION brings ideas and suggestions to the forefront of the industry. — Paul Pascarella, OD, Pascarella Eye Care &Amp; Contact Lenses, Newtown, PA

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at [email protected].



Introducing CrizalⓇ Rock™

Did you know three out of four people wipe their lenses on their clothes?* Or that one out of three people accidentally drop their glasses at least once a week?* It's no surprise, then, that 93 percent of wearers consider scratch-resistance an important characteristic when choosing lenses.* To prove the durability of new Crizal Rock lenses, we ran tests inspired by real life situations. To learn more about new Crizal Rock, the most scratch-resistant Crizal No-Glare lenses ever made, visit *Study conducted by ⒸIpsos – Risky behaviors of eyeglass wearers - consumer quantitative research 2019 - declarative results - USA - n= 2345 eyeglass wearers

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