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The Year of Magical Thinking
The Year of Magical Thinking
The Year of Magical Thinking
The Year of Magical ThinkingThe Year of Magical Thinking

The Year of Magical Thinking

AMERICA’S FINEST 2024 SPONSORS

The Year of Magical Thinking

An America’s Finest 10 years in the conjuring.

It’s serendipitous that the winning owner of INVISION’s 2024 America’s Finest Optical Retailers contest appeared in our pages a decade ago describing the dream optical he would one day like to own just as we celebrate our own 10th anniversary. We can’t help but feel it’s a bit prescient.

It would be hard not to be impressed with what Chris Wheaton has accomplished with North Optical in Portland, ME. Our fortune-telling talents aside, this year’s judges clearly agreed. Though it no doubt requires a little bit of sorcery to build a successful business while remaining staunchly committed to your values of warm authenticity and uncompromising quality of goods and services, North Optical’s trajectory of success is still a bit preternatural. Wheaton and his team have concocted a business that is simultaneously analog — think local makers, a robust art program, and grassroots community outreach — and state-of the-art — custom Spotify playlists, an in-house finishing lab, and curated social media presence. It is old world meets new. Old-fashioned meets modern. Fantasy meets reality.

But it isn’t the only bit of magic we discovered in this year’s contest. From legacy businesses to concierge outfits, our full roster of Honorable Mentions, highlighted on page 40, have cast their very own spells…

The Year of Magical Thinking
The Year of Magical Thinking
WINNER
NORTH OPTICAL
PORTLAND, ME
The Year of Magical Thinking
The Year of Magical Thinking
HONORABLE MENTION
EYE DESIGNS
MAMARONECK, NY
The Year of Magical Thinking
The Year of Magical Thinking
HONORABLE MENTION
SERGEANT BLUFF EYECARE
SERGEANT BLUFF, IA
The Year of Magical Thinking
The Year of Magical Thinking
HONORABLE MENTION
EYEWEAR LOVE AFFAIR
EMERYVILLE, CA
The Year of Magical Thinking
The Year of Magical Thinking
HONORABLE MENTION
BLACK OPTICAL
FORT WORTH, TX
The Year of Magical Thinking
The Year of Magical Thinking
HONORABLE MENTION
SHERMAN
EDMONDS, WA
The Year of Magical Thinking
The Year of Magical Thinking
HONORABLE MENTION
EYE LAB
SCOTTSDALE , AZ
The Year of Magical Thinking
The Year of Magical Thinking
HONORABLE MENTION
FOCAL POINT
BERKELEY, CA
The Year of Magical Thinking
The Year of Magical Thinking
HONORABLE MENTION
ASTORIA VISION
MCALLEN, TX
The Year of Magical Thinking
The Year of Magical Thinking
HONORABLE MENTION
VISION TRENDS BY DR. SCOTT KEATING
DOVER, OH
AMERICA’S FINEST 2024 SPONSORS
The Year of Magical Thinking
The Year of Magical Thinking
The Year of Magical Thinking
The Year of Magical Thinking

The Year of Magical Thinking

MEET THE JUDGES

The Year of Magical Thinking
Dave Barton
Co-founder & CEO, Optify
San Diego, CA

Dave Barton is a seasoned optician and ABO speaker on omni-channel trends in the industry.

Having worked in product design/development for top brands and built a successful DTC startup with innovative lens tech, he brings over 10 years of experience in the luxury eyewear sector. dave@optifyonline.com.

The Year of Magical Thinking
Jenn Denham
Head of Business Development, Review Wave
McKinney, TX

Jenn Denham has spent the last 15 years building growth marketing strategies ranging from local businesses to Fortune 500 companies and is now the Head of Business Development at Review Wave. She’s brought her experience and passion for practice growth to the America’s Finest Optical Retailers contest with an eye toward the finalists’ digital footprint and modern patient journey.  jenn@reviewwave.com.

The Year of Magical Thinking
David Duralde
Chief Creative Officer, OGI Eyewear
Minneapolis, MN

Inspired by good design and the pursuit of it, David’s career started in 1985 at l.a.Eyeworks after completing his B.A. at UCLA. He went on to design collections for Signature Eyewear, Kenmark, Safilo USA, and currently as the Chief Creative Officer at OGI Eyewear — a division of The Optical Foundry. His designs have graced over 65 million faces for more than 50 brands. david.duralde@ogieyewear.com.

The Year of Magical Thinking
Jan Ennis
President/CEO, Ennco Display Systems
Redmond, WA

Jan Ennis is the President/CEO of Ennco Display Systems. He has worked in every facet of the optical industry since 1975 after graduating from the University of Richmond. His experience spans sales and product development in the wood, plastics, optics and software industries. He founded L&L Optical, Vendesic, Inc., Vision Warehouse LLC, and Ennco Display, and acquired Magic Design in 2012. janennis@ennco.com.

The Year of Magical Thinking
Paige Kraemer
ABOC, Sales Consultant – Minnesota, Cherry Optical Lab
Green Bay, WI

Paige Kraemer has been in the optical industry for over 17 years; she has worked for large retail chains, managed an independent optical shop, and has been an independent frame rep. In April 2023, with friends and colleagues, Paige founded the 10,000 Frames Midwest Eyewear Show, an independent show in Minneapolis, MN. She is proud to be Cherry Optical Lab’s Minnesota Sales Consultant. pkraemer@cherryopticallab.com.