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These Were the Most Popular Eyecare Stories of 2017




INVISION headlines of the yearYour favorites, based on web traffic.

It’s always interesting at the end of the year to look back at which stories attracted the most reader interest.

That’s fairly easy to do in the world of digital journalism: You just check the number of clicks the articles received.

This year, your favorite stories ranged from straight news items to humorous reads addressing the day-to-day issues that industry members face.

Below are the 10 most popular INVISION stories of 201 based on web traffic. Note that there may have been further developments in these stories since they were published.


If you stick around an ECP’s office long enough, you hear some pretty funny things. And sometimes, you have to laugh because otherwise, you’d probably be crying or screaming.

Columnist Robert Bell went into 11 eyecare practices, and they all asked the same terrible question.

This New Jersey eye doctor, who operated multiple vision centers, admitted to submitting claims to health insurer Highmark Inc. for medical services that were not rendered.


New Look Vision Group Inc. announced that it was acquiring Iris, le groupe visuel (1990) Inc., an optometrist-based retail eyecare provider with locations across Canada.

Luxottica and Essilor confirmed in January what news outlets had already suggested was happening: The two companies were planning a merger.

The eyewear giant told Tennessee officials that the cuts at a facility in the city’s Hickory Hill community were planned for Dec. 31.


The proposal in Oklahoma would put optometry “under the thumb of the big retailer again, determining what patient care is given and determining what can be sold,” said Joel Robinson, head of the Oklahoma Association of Optometric Physicians.

The company acquired Sightbox Inc., an online, membership-based subscription service for contact lens wearers in the U.S.

Focus by Discerning Eye, which operates within Discerning Eye of Iowa City, IA, caters to people who might ordinarily shop online.

ABB Optical Group said it would combine three eyecare organizations it owns into one practice development organization. The merged organization was to operate under the PEN brand.



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