It mixes the major draws of traditional media, like brand awareness and location-specific messaging, and optimizes them to get the...
The world is online and you have to keep up. As long as are willing to embrace the direction eyecare is moving, you'll be able to...
As an eyecare provider, you’re passionate about helping people. The more inclusive your marketing efforts , the more people you’ll be able to help.
Although HIPAA does not specifically mention online reviews, it outlines several rules that impact your legal ability to encourage patients to write reviews.
3 tips & takeaways for staff retention.
Instagram is still growing and, if you master it, your business could grow with it.
It’s just a matter of creating the right environment, giving them guidance, then getting out of their way.
When done right, it can be the cornerstone of a workplace that runs high on integrity and low on excuses.