I am a curious person. Always have been. I was one of those kids that asked questions about everything. Turns out it is a good trait...
Work to understand the client's lifestyle in order to get them eyewear that they'll love.
Often, such questions are a plea for you to sell clients.
Realizing these can help you get unstuck from patterns that ineffectively use your time and energy.
Take this path to big dividends and large profits.
It's a long, hard path to finding the right person.
This approach empowers patients to take an active role in their healthcare.
Keep these things in mind the next time you are faced with an unreasonable patient or customer.
This eyecare pro's very best education came on the bicycle.
The most successful sales strategy is getting the customer to think and talk.
Growth is exciting, but can also bring challenges. Do these things to master growth.
Healthy employees are happier, and perform better than unhealthy ones.
As Ben Franklin said, “When you are finished changing, you’re finished.”
Don’t give patients a reason to go elsewhere by rejecting the idea of being a retailer.
I am not a mother yet, and for better or worse, that ship has most likely sailed. But I do have lots of kids in my...
Many of you are too emotionally wrapped up in closing deals.
Stocking your optical is not just "decorating".
Visits during blizzards? Patient queries while in gym clothes? It's all part of the package of being a local OD.
Take time each day to turn off your autopilot and focus on the here and now.
Important lessons learned at Vision Expo East.