Because though inertia is comfortable, it is unproductive and ultimately unfulfilling.
How to maximize the value of your tech and their connection between patient, doctor and optician.
Consumers’ demand for convenience has accelerated, will you accept and respond to those changes?
Tired of going with the flow, he learned there was still so much more to learn about his chosen profession.
Most people still seem on the fence about VEE and I really have enjoyed the slower pace. Is this my new normal?
In a small business, the owner, or individual responsible for leading employees, creates it.
It’s easy to get education out in front of some new eyes and go ‘viral’ … no dancing required.
Don’t make an ass out of yourself and your “expertise.”
Done correctly, it could be the newest tool in your marketing arsenal.
Relief is in sight… Can we hold it all together long enough to get there?
Developing a culture of intimacy among team members is no small task, but it is essential to operating a highly effective, and frankly, enjoyable day-to-day business.
Just by helping other people get what they want.
Patients buy their doctor and that doctor’s expert advice. The “sale” starts in the exam room.
But some people have an aptitude for it and others just have to work a little harder.
Do you know what’s important to your patients and consumers now?
It’s these ‘optical rites of passage’ that set opticians apart from online retailers.
And the hard work of fixing it needs to be done by everyone.
As an eyecare provider, you’re passionate about helping people. The more inclusive your marketing efforts , the more people you’ll be able to help.
Words matter. Use yours to set yourself apart.
9 ideas on a few important things to consider.