Cider Monday? Sign us up!
Including Halloween, Audrey Hepburn and zombie Contact Lens Warnings.
Plus celebrating the elixir of the gods… coffee!
Plus nothing says summer like hot dogs and … Christmas?
Like Child Vision Awareness Month and National Sunglasses Day.
First up is Cinco de Mayo and then … summer!
Plus Take Your Kids To Work Day … which should probably not include beer.
Spring is in the air, and so are allergies, get ready.
Like what do pigskins and designer sunwear have in common? We’ll tell you.
Like when you should turn your holiday lights and a New Year's Resolution plan for your patients' eyes.
Start by getting ready for Small Business Saturday.
Plus National Sight Week is more important than ever this year, how can you help out?
Plus events for kids, old folks and your neighbors.
Like honoring Boomers and celebrating independents.
Including a week dedicated to pet and the people who love them ... in glasses.
Also, dates dedicated to singing and accessing your goals year-to-date.
Including capitalizing on 'Madness' and puppies!
Plus ideas for celebrating Punxsutawney Phil and pigskins.
And we're calling for a return of National Opticians Day, who's with us?
And we've got an idea for a social media post any independent ECP can do.