1 Nordstrom’s offers in-store mammograms, Borsheim’s serves pink tea, and the NFL gives us the sight of 300-pound linemen in pink bootlaces. BREAST CANCER AWARENESS MONTH...
1 GIRLFRIEND’S DAY is the perfect date for a “bring a friend” event. Lay out some fresh baked cookies and gourmet coffee and show off your...
Here’s our list of business-boosting activities for you to engage in next month. July 31-August 5 MARKETING Draw up a schedule to network with school nurses...
Week 1July 3-8 MANAGEMENT Summer is a time for fun, sun and strategy. To help, a question from Jonathan L. Byrnes, author and lecturer at MIT:...
24 Stop us if you’ve heard this one: “How do you entertain a bored pharaoh? You sail a boatload of young women dressed only in fishing...
WEEK 1June 5-10 SALES FLOOR It’s warming up outside and your staff’s thoughts are likely turning to their annual summer vacation. Set an ambitious store goal...
21 What was once considered a petty self-indulgence is now viewed as a powerful marketing tool. On Selfie Day, draw up a strategy to get your...
1 There’s a saying that people who are too busy to meditate, are those most in need of its benefits. The ability to quiet the mind...
WEEK 1May 1-6 OPERATIONS Spring cleaning: The rule is if it hasn’t been used in a year, toss it. That applies to old advertising, POP materials,...
16 A few years ago, the Dallas Junior Chamber of Commerce held an extremely cool EASTER EGG HUNT for visually impaired children that garnered widespread media...
WEEK 1April 3-8 MERCHANDISING When you are displaying your product, use trendy color accents (Pantone provides a good guide) on frame boards and in cases that...
WEEK 1 Feb. 27-March 4 SEO If you’re wondering why mobile phone makers are pushing voice control so aggressively look no further than the lucrative amount...
1 Each year, nearly 25,000 Americans visit the emergency room due to a workplace eye injury, most the result of small particle abrasions or chemical splashes....
1 Brace yourself for an education. The word February, according to our reading, comes from Februare, which means “to purify” in the dialect of the ancient...
WEEK 1 Jan. 30-Feb 3 STAFF The beginning of the year is a great time to do cross training as employees are usually more receptive to...
WEEK 1Nov. 28-Dec. 2 MEETINGS Start holding short morning meetings so everyone’s updated on expected customer flow, promotions and ads you’re running during the holidays. OPERATIONS...
1/3 FESTIVAL OF SLEEP DAY is always held on Jan. 3 to allow you to get serious about racking up some quality sleep after the obligatory...
8 On a day when many Americans will be thinking about the country’s future as outlined by this year’s candidates, a visit to their local eyecare...
WEEK 1 Oct. 31-NOV.4 ONLINE Last Christmas, for the first time, the majority of digital retail traffic came from mobile devices. Test your website and any...
1 Understanding the power of a positive attitude is simple enough: When we believe there is a chance we will succeed, we persist at something. When...
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