Our America's Finest honorees could inspire a nation.
The optical industry is lagging behind but progress is inevitable and solutions are at hand for clinicians who embrace ownership.
See what's coming up so you can start making plans.
They just might hep you save the sale.
And overcome feeling uninspired at work by doing more of what you love.
And how to do little infomercials from the show floor to come back to eager customers looking to buy.
Don't miss: How to set attainable goals and offload older merchandise.
Plus don't underestimate the power of mini-breaks or shortened work weeks during warmer months.
A couple of 'Dirty Thirty' birthdays worth noting.
Know your niche.
It's a great way to get accurate patient measurements.
Plus it has the added benefit of showing them you value them.
Also, your neighbors are a captive audience have you gotten them in the door?
There are some familiar faces but some fun surprises too!
We spend nearly a third of our life sleeping, which makes getting quality sleep as essential as a healthy diet and regular exercise.
CTAs are probably the most important part of your marketing or campaign strategy.
Plus, sometimes letting your business go to the dogs is a good thing.
Few doctors understand that the day you open is the day you start planning to sell.
Also how to deal with (or with being) a helicopter manager.
As with the beeper, the medical industry seems to be a stalwart holdout for this old school piece of equipment.