Like forcing your focus and reassuring your base.
Including how to handle necessary free increases.
Like there are no bad ideas, just ideas whose time has not yet come.
Like accessing a strip mall location and how to handle a moving sale.
Including avoiding cash flow crunches, sourcing event signage and keeping family members looking for freebies in check.
Procrastinating on a project? Shoot for the minimum.
Like how to renegotiate lease terms and having an event when you feel your store is just too small.
Like maintaining a customer’s sense of urgency and really figuring out your blindspots.
Like getting an employee to stop using terms of endearment and how to suss out whether someone you’ve “clicked” with will really make a good employee.
Including the power of a compliment and the reminder that this is all a test.
Also what to look for when contemplating a mall lease … or any lease really.
Including knowing when to cut bait on a lost cause and a nifty little trick for checking a candidate's references that is completely above board.
Like applying an immediacy filter to scheduling and rewarding staff name-checked in positive online reviews.
Like what compromises to make when good sales help is slim pickings.
Like advice on how to get something … anything … done on Fridays and freshening up your exterior for spring.
Sow seeds for backup pair sales and be a better manager by not managing.
Plus Walmart saved $20 million by making one small change, what small change could you make to save big bucks?
Like the legalities of claiming you sell at “wholesale” prices and what exactly constitutes spamming?
Like how to sniff out info on business you may want to acquire and when and how to greet customers.
For Better or Worse, January has become about goal setting for the year ahead.
Advertisement
