Connect with us

Tools and Equipment

Treatments and Treats for the Eyes and More Business Boosters for January

Beauty and pharma collide to help patients look and feel their best safely and conveniently.




Barroccu & Co. large microfiber cleaning cloths

Large and In Charge

Barroccu & Co. is a U.K. brand selling quality, large microfiber cleaning cloths printed with limited edition original artwork and designs. Offering Signature Collections, as well as Limited Edition collectables from artist Joann Randles, the durable cloths can be washed and reused time and again.


UV protective film from Eykuver

Convenience Matters

Eykuver has launched a custom UV protective film that instantly transforms everyday prescription glasses into prescription sunglasses. The portable, affordable and disposable film fits in a pocket or wallet. Available in two colors, blue and gray, and two sizes, medium and large, EyKuver clings to the lens by peeling off the protective backing and pressing directly to the outside of the lens.

Starts at $9.99


The Original FTG (Frames2go!) frames case


The Original FTG (Frames2go!) eliminates bulky cases to protect one to four pairs of glasses or suns, keeping frame collections organized and including an extra pocket for cleaner/cloth and contacts. The sleek pouch made of rip stop or vegan leather fits into a purse, glove compartment, briefcase, suitcase, beach bag or drawer.


Èyes Are The Story new line of skincare and optocosmetics

The Eyes Are The Story

Èyes Are The Story is a new line of skincare and optocosmetics focused on eye wellness. Formulated for sensitive eyes, contact lens users, and sufferers of dry eye and digital eye strain, their ophthalmologist and dermatologist tested products are vegan, paraben-free and free of endocrine disruptors and neurotoxins. The 2020 Capsule Collection, shown, features the full line including the Eye Proof Facial Cleanser, Eye Proof Facial Serum, Eye Proof Liquid Liner, Eye Proof Mascara Mini and Eye Proof Refreshing Towelettes, also sold separately.


NuLids chronic dry eye treatment

Let’s Get Started

NuLids is a safe, effective home treatment for chronic dry eye in an all-natural, 1-minute-a-day system. Compact and cordless, it reduces the need for over-the-counter lubricants, gels and tears that can cost $600-$1,000 per year. The NuLids Starter Kit (shown) Includes NuLids Gel, NuLids Rechargeable Hand Piece, 30 NuLids Daily Disposable Soft Tips and Instructions and Quick Start Guide.




The Best Overall Progressive Lens, Now Powered by AI

Engineered with Behavioral Artificial Intelligence and utilizing new XR-motion™ technology, Varilux XR series goes beyond prescription and eye physiology to consider the patient’s visual behavior and design a progressive lens that respects how
their eyes naturally move.

Varilux XR series comes in two versions, Varilux® XR design and Varilux® XR track. The Varilux XR track lens provides an additional level of personalization by incorporating the exclusive Near Vision Behavior Measurement, providing up to 25% more near vision width3 according to the patient’s need, so patients get the highest level of customization.

Discover Varilux XR series and enjoy instantly sharp vision in motion4 and seamless transitions from near to far.

For more information, visit here.

Promoted Headlines





Get the most important news and business ideas for eyecare professionals every weekday from INVISION.



Most Popular