Inbox

Vision Expo, AI Coverage and More of Your Letters to the Editor for April

“I would like to start talking about valid KPIs and what is current.”

Published

4 weeks ago

April 16, 2026

INVISION Staff Invision April 2026 Issue

Vision Expo should stay in Orlando. Many of my friends whose businesses are a better fit for Expo really enjoyed it this year and it probably just needs a chance to grow. — Elena J., Nashua, NH
Your articles are so informative and helpful. I always feel like I have to implement new techniques and protocols after reading Invision magazine. — Mark P., Orlando, Fl
I would like to start talking about valid KPIs and what is current. Everything I am finding is aging, and I am wondering if others think there should be regional KPIs. — Jami K., Wausau, WI

EDITOR’S NOTE: Thanks for the inspo, Jami! We’re on it!

We’re still dealing with large chains advertising price and nothing else. Many patients have commented they are not happy with the large groups who purchased their previous doctor’s office. Much of our growth has come from unhappy patients. — BJ C., Mcqueeney, TX
We would love to see more information on AI assisting. — Charlene G., Monroe, LA

EDITOR’S NOTE: Have no fear Charlene, our coverage of AI is just beginning!

Are you going to do a piece on the growing number of people who are making frames in-house? As one of the first to go down this path, I find it amazing to see people joining in. Would love to talk about it sometime. — Kevin C., Glenview, IL

EDITOR’S NOTE: Well we are now, Kevin. Stay tuned!

Thanks for continuing to produce quality, interesting reads. — A Blake H.e, Alma, GA

Cherry Optical Lab

Rooted in the Pursuit of Excellence.

Cherry Optical Lab is a family-owned, Independent wholesale optical Laboratory that produces lenses 24 hours a day, 5+ days a week, and is obsessed with making two things:

1. The world’s best lenses

2. The world’s Happiest Humans*

*Our team members, our customers, and their customers

We boldly believe that our job is to serve Eye Care Professionals and deliver excellence for patients, regardless of the prescription. That’s why we offer accelerated turnaround times for high-quality, high-standard lenses made by craftspeople who hold the same certifications as opticians.

All this is our effort to give Eye Care Professionals more ways to say “Yes” to their patients.

Learn More.