Connect with us

Headlines

Warby Parker Adds ‘Virtual Try-On’ Option to Its App

It uses Apple’s face-mapping technology.

mm

Published

on

Warby Parker has added a “virtual try-on” feature to its iPhone app.

It allows users to see what frames would look like on them using augmented reality, Wired reports.

The system relies on Apple’s face-mapping technology. It uses the iPhone’s front-facing camera.

Wired reports that the feature gives you a preview in “impressive detail.”

The feature has been a long time in the making.

Advertisement

“We’ve been patiently waiting for technology to catch up with our vision for what that experience could look like,” said Warby Parker CEO Dave Gilboa, according to Wired.

Warby Parker also offers a mail-order service in which customers can receive five frames to try for free before making a purchase.

Read more at the Wired

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.

SPONSORED VIDEO

Crizal® Sapphire™ HR: Invisible Shield of Protection

Your patients’ main concerns of anti-glare, scratch resistance, and easiness to clean are covered. Crizal Sapphire HR, the latest and most advanced product in the Crizal No-Glare range, is now widely available across lab networks and through all major managed vision care providers. Crizal Sapphire HR is available with Essilor’s advanced lens designs such as Varilux® progressive lenses and Eyezen® enhanced single vision lenses. Click here to learn more. *External laboratory tests and internal technical tests – 2020. Compared to the competitor most known lens-brands by consumers (2019 external brand tracking in 11 countries). The word ’overall’ refers to anti-reflective coatings important criteria, ranked through an external quantitative consumer study – 2019.

Promoted Headlines

Advertisement

Advertisement

Subscribe

INVISIONMAG.COM
BULLETINS

Get the most important news and business ideas for eyecare professionals every weekday from INVISION.

Advertisement

Advertisement

Most Popular