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We Still Have Work To Do and More of What You Need to Know for October

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We Still Have Work To Do and More of What You Need to Know for October

Still Work to Do

VSP VISION CARE and YOUGOV’s new findings show that half of people in the U.S. neglect their eyes despite 84 percent rating vision their most important sense. Only 1 percent know conditions like thyroid disease, high blood pressure, autoimmune disorders and types of cancer can be detected through annual exams. Additionally, 8 in 10 parents agree that a regular eye exam helps kids in school, but nearly half wait until their child complains to schedule one. vsp.com

Whole Child Collaboration

The VISION IMPACT INSTITUTE and THE COOPER INSTITUTE announced a one-year collaboration to raise awareness about the importance of good vision and physical fitness for children to improve health for the ‘whole child’ funded by a grant from The Rosewood Foundation. The Cooper Institute will share the Vision Impact Institute’s eyesight-related information through digital and other customer-facing channels. visionimpactinstitute.org

Rachel Rachel Roy Eyes

A&A OPTICAL has signed a licensing agreement for RACHEL Rachel Roy (RRR) eyewear. It includes worldwide distribution of women’s ophthalmic eyewear and sunglasses. Robert Liener, A&A Optical President/CEO, says, “RACHEL Rachel Roy has mastered ready-to-wear fashion…at attainable prices… The eyewear will complement the fashion apparel with inspiration from RRR designs.” The ophthalmic eyewear will debut at VEE 2019. aaopticalco.com

Study: Myopia Slowed in Kids

A four-year study shows the impact of a pioneering contact lens management approach to slowing the progression of myopia in children. The ongoing trial is assessing a specially-designed, dual-focus myopia control 1-day soft contact lens. It is commercially available as COOPERVISION MiSight in select countries. No other prospective randomized controlled study has offered such conclusive data. coopervision.com

SPONSORED VIDEO

SPONSORED BY VARILUX

The Best Overall Progressive Lens, Now Powered by AI

Engineered with Behavioral Artificial Intelligence and utilizing new XR-motion™ technology, Varilux XR series goes beyond prescription and eye physiology to consider the patient’s visual behavior and design a progressive lens that respects how
their eyes naturally move.

Varilux XR series comes in two versions, Varilux® XR design and Varilux® XR track. The Varilux XR track lens provides an additional level of personalization by incorporating the exclusive Near Vision Behavior Measurement, providing up to 25% more near vision width3 according to the patient’s need, so patients get the highest level of customization.

Discover Varilux XR series and enjoy instantly sharp vision in motion4 and seamless transitions from near to far.

For more information, visit here.

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