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What I Wish I Had Said to the Client Who Told Me His Beat-Up, Old Glasses Should Last Forever

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“There is no forever in eyewear.”

To that customer who presented with a five-year-old pair of glasses that were beat to death. Asked how old they were, he said, “What does it matter? They should last forever.” He was given a copy of our warranty and promised a discount on his next pair.

Woulda Coulda Shouldas are provided anonymously by INVISION’s Brain Squad.


This article originally appeared in the June 2017 edition of INVISION.

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